Color

#96009e

#96009e
hex#96009e
rgbrgb(150, 0, 158)
hslhsl(297, 100%, 31%)
oklchoklch(0.478 0.223 325.6)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0895

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#089e00

#47009e · #9e0057

#9e9600 · #009e96

Split-complementary

Open in tool →

#579e00 · #009e47

#9e4700 · #089e00 · #00579e

Contrast

#96009e as textRatioAAAA largeAAAFix
Aaon white
7.53:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #cb00d6 as the text (4.51:1)
  • AAA: use #f642ff as the text (7.14:1)
  • AA: or shift the background to #c9c9c9 (4.54:1)
  • AAA: or shift the background to #f7f7f7 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96009e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96009e reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96009e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96009e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96009e-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md