Color

#951d91

#951d91
hex#951d91
rgbrgb(149, 29, 145)
hslhsl(302, 67%, 35%)
oklchoklch(0.48 0.197 329.6)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0931

Colors that go with #951d91

Denim, Sea Green and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d9521

#5d1d95 · #951d55

#91951d · #1d9195

Split-complementary

Open in tool →

#55951d · #1d955d

#955d1d · #1d9521 · #1d5595

Contrast

#951d91 as textRatioAAAA largeAAAFix
Aaon white
7.34:1passpasspassPasses AAA — no fix needed.
Aaon black
2.86:1failfailfail
  • AA: use #c828c3 as the text (4.55:1)
  • AAA: use #e166dd as the text (7.15:1)
  • AA: or shift the background to #cccccc (4.57:1)
  • AAA: or shift the background to #fafafa (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #951d91 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#951d91 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #951d91
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #951d91 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/951d91-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md