Color

#950f8c

#950f8c
hex#950f8c
rgbrgb(149, 15, 140)
hslhsl(304, 82%, 32%)
oklchoklch(0.469 0.203 331.6)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0862

Colors that go with #950f8c

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f9518

#5b0f95 · #950f49

#8c950f · #0f8c95

Split-complementary

Open in tool →

#49950f · #0f955b

#955b0f · #0f9518 · #0f4995

Contrast

#950f8c as textRatioAAAA largeAAAFix
Aaon white
7.71:1passpasspassPasses AAA — no fix needed.
Aaon black
2.72:1failfailfail
  • AA: use #d115c4 as the text (4.62:1)
  • AAA: use #ee58e4 as the text (7.15:1)
  • AA: or shift the background to #c7c7c7 (4.56:1)
  • AAA: or shift the background to #f5f5f5 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950f8c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950f8c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950f8c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950f8c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950f8c-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md