Color

#950f27

#950f27
hex#950f27
rgbrgb(149, 15, 39)
hslhsl(349, 82%, 32%)
oklchoklch(0.43 0.164 20.1)
Closest name: Bleeding Crimson (#9b1414)Relative luminance 0.0688

Colors that go with #950f27

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #950f27

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f957c

#950f6a · #95390f

#27950f · #0f2795

Split-complementary

Open in tool →

#0f9539 · #0f6a95

#6a950f · #0f957c · #390f95

Contrast

#950f27 as textRatioAAAA largeAAAFix
Aaon white
8.84:1passpasspassPasses AAA — no fix needed.
Aaon black
2.38:1failfailfail
  • AA: use #e8173d as the text (4.62:1)
  • AAA: use #f06a83 as the text (7.09:1)
  • AA: or shift the background to #bababa (4.55:1)
  • AAA: or shift the background to #e6e6e6 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950f27 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950f27 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950f27
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950f27 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950f27-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md