Color

#9490cb

#9490cb
hex#9490cb
rgbrgb(148, 144, 203)
hslhsl(244, 36%, 68%)
oklchoklch(0.679 0.086 287)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3055

Colors that go with #9490cb

Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #9490cb

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c7cb90

#90a9cb · #b190cb

#cb9490 · #90cb94

Split-complementary

Open in tool →

#cbb190 · #a9cb90

#cb90a9 · #c7cb90 · #90cbb1

Contrast

#9490cb as textRatioAAAA largeAAAFix
Aaon white
2.95:1failfailfail
  • AA: use #726dba as the text (4.55:1)
  • AAA: use #524da3 as the text (7.12:1)
  • AA: or shift the background to #2e2e2e (4.6:1)
  • AAA: or shift the background to #000000 (7.11:1)
Aaon black
7.11:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9490cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9490cb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9490cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9490cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9490cb-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md