Color

#94337f

#94337f
hex#94337f
rgbrgb(148, 51, 127)
hslhsl(313, 49%, 39%)
oklchoklch(0.488 0.157 337.3)
Closest name: Haunted Purple (#991177)Relative luminance 0.102

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#339448

#793394 · #94334e

#7f9433 · #337f94

Split-complementary

Open in tool →

#4e9433 · #339479

#947933 · #339448 · #334e94

Contrast

#94337f as textRatioAAAA largeAAAFix
Aaon white
6.91:1passpassfail
  • AAA: use #90317c as the text (7.2:1)
Aaon black
3.04:1failpassfail
  • AA: use #bf45a5 as the text (4.61:1)
  • AAA: use #d076bd as the text (7.01:1)
  • AA: or shift the background to #d1d1d1 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #94337f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#94337f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #94337f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #94337f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/94337f-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md