Color

#91037c

#91037c
hex#91037c
rgbrgb(145, 3, 124)
hslhsl(309, 96%, 29%)
oklchoklch(0.449 0.196 336.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.0754

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#039118

#5f0391 · #910335

#7c9103 · #037c91

Split-complementary

Open in tool →

#359103 · #03915f

#915f03 · #039118 · #033591

Contrast

#91037c as textRatioAAAA largeAAAFix
Aaon white
8.37:1passpasspassPasses AAA — no fix needed.
Aaon black
2.51:1failfailfail
  • AA: use #d704b7 as the text (4.59:1)
  • AAA: use #fb46e0 as the text (7.05:1)
  • AA: or shift the background to #bfbfbf (4.55:1)
  • AAA: or shift the background to #ebebeb (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #91037c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#91037c reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #91037c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #91037c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/91037c-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md