Color

#90249e

#90249e
hex#90249e
rgbrgb(144, 36, 158)
hslhsl(293, 63%, 38%)
oklchoklch(0.485 0.198 322.8)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0966

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#329e24

#53249e · #9e246f

#9e9024 · #249e90

Split-complementary

Open in tool →

#6f9e24 · #249e53

#9e5324 · #329e24 · #246f9e

Contrast

#90249e as textRatioAAAA largeAAAFix
Aaon white
7.16:1passpasspassPasses AAA — no fix needed.
Aaon black
2.93:1failfailfail
  • AA: use #be33d1 as the text (4.58:1)
  • AAA: use #d272df as the text (7.21:1)
  • AA: or shift the background to #cfcfcf (4.6:1)
  • AAA: or shift the background to #ffffff (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #90249e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#90249e reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #90249e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #90249e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/90249e-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md