Color

#901477

#901477
hex#901477
rgbrgb(144, 20, 119)
hslhsl(312, 76%, 32%)
oklchoklch(0.451 0.183 338.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.0776

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#14902c

#6a1490 · #901439

#779014 · #147790

Split-complementary

Open in tool →

#399014 · #14906a

#906a14 · #14902c · #143990

Contrast

#901477 as textRatioAAAA largeAAAFix
Aaon white
8.23:1passpasspassPasses AAA — no fix needed.
Aaon black
2.55:1failfailfail
  • AA: use #d31daf as the text (4.56:1)
  • AAA: use #ea62ce as the text (7.14:1)
  • AA: or shift the background to #c2c2c2 (4.62:1)
  • AAA: or shift the background to #ededed (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #901477 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#901477 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #901477
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #901477 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/901477-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md