Color

#894948

#894948
hex#894948
rgbrgb(137, 73, 72)
hslhsl(1, 31%, 41%)
oklchoklch(0.483 0.087 21.7)
Closest name: Annatto (#8c5341)Relative luminance 0.1055

Colors that go with #894948

Teal, Champagne and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #894948

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#488889

#894867 · #896a48

#488949 · #494889

Split-complementary

Open in tool →

#48896a · #486789

#678948 · #488889 · #6a4889

Contrast

#894948 as textRatioAAAA largeAAAFix
Aaon white
6.75:1passpassfail
  • AAA: use #824645 as the text (7.21:1)
Aaon black
3.11:1failpassfail
  • AA: use #ab605f as the text (4.57:1)
  • AAA: use #c08887 as the text (7.11:1)
  • AA: or shift the background to #d4d4d4 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #894948 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#894948 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #894948
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #894948 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/894948-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md