Color

#7d7dca

#7d7dca
hex#7d7dca
rgbrgb(125, 125, 202)
hslhsl(240, 42%, 64%)
oklchoklch(0.622 0.115 282.5)
Closest name: Flood (#6677bb)Relative luminance 0.2329

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#caca7d

#7da3ca · #a37dca

#ca7d7d · #7dca7d

Split-complementary

Open in tool →

#caa37d · #a3ca7d

#ca7da3 · #caca7d · #7dcaa3

Contrast

#7d7dca as textRatioAAAA largeAAAFix
Aaon white
3.71:1failpassfail
  • AA: use #6b6bc2 as the text (4.66:1)
  • AAA: use #4a4ab5 as the text (7.15:1)
  • AA: or shift the background to #1c1c1c (4.59:1)
Aaon black
5.66:1passpassfail
  • AAA: use #8f8fd1 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d7dca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d7dca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d7dca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d7dca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d7dca-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md