Color

#7d7aff

#7d7aff
hex#7d7aff
rgbrgb(125, 122, 255)
hslhsl(241, 100%, 74%)
oklchoklch(0.648 0.192 280.6)
Closest name: Orchid (#7a81ff)Relative luminance 0.255

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fdff7a

#7abaff · #bf7aff

#ff7d7a · #7aff7d

Split-complementary

Open in tool →

#ffbf7a · #baff7a

#ff7aba · #fdff7a · #7affbf

Contrast

#7d7aff as textRatioAAAA largeAAAFix
Aaon white
3.44:1failpassfail
  • AA: use #5f5cff as the text (4.71:1)
  • AAA: use #312eff as the text (7.08:1)
  • AA: or shift the background to #242424 (4.51:1)
Aaon black
6.1:1passpassfail
  • AAA: use #8c8aff as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d7aff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d7aff reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d7aff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d7aff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d7aff-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md