Color

#7d418b

#7d418b
hex#7d418b
rgbrgb(125, 65, 139)
hslhsl(289, 36%, 40%)
oklchoklch(0.48 0.131 319.8)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1

Colors that go with #7d418b

Sea Green, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f8b41

#59418b · #8b4173

#8b7d41 · #418b7d

Split-complementary

Open in tool →

#738b41 · #418b59

#8b5941 · #4f8b41 · #41738b

Contrast

#7d418b as textRatioAAAA largeAAAFix
Aaon white
7:1passpassfail
  • AAA: use #7a4087 as the text (7.21:1)
Aaon black
3:1failpassfail
  • AA: use #a159b1 as the text (4.58:1)
  • AAA: use #b882c4 as the text (7.03:1)
  • AA: or shift the background to #d1d1d1 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d418b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7d418b reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d418b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d418b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d418b-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md