Color

#7d0c76

#7d0c76
hex#7d0c76
rgbrgb(125, 12, 118)
hslhsl(304, 82%, 27%)
oklchoklch(0.414 0.179 331.3)
Closest name: purple (#800080)Relative luminance 0.0593

Colors that go with #7d0c76

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0c7d14

#4c0c7d · #7d0c3d

#767d0c · #0c767d

Split-complementary

Open in tool →

#3d7d0c · #0c7d4c

#7d4c0c · #0c7d14 · #0c3d7d

Contrast

#7d0c76 as textRatioAAAA largeAAAFix
Aaon white
9.61:1passpasspassPasses AAA — no fix needed.
Aaon black
2.19:1failfailfail
  • AA: use #d115c4 as the text (4.62:1)
  • AAA: use #ee58e4 as the text (7.15:1)
  • AA: or shift the background to #b3b3b3 (4.58:1)
  • AAA: or shift the background to #dedede (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d0c76 as the background.

Brands using this color

Fonts for this mood

#7d0c76 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d0c76
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d0c76 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d0c76-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md