Color

#7b7bef

#7b7bef
hex#7b7bef
rgbrgb(123, 123, 239)
hslhsl(240, 78%, 71%)
oklchoklch(0.639 0.17 280.5)
Closest name: Orchid (#7a81ff)Relative luminance 0.2461

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#efef7b

#7bb5ef · #b57bef

#ef7b7b · #7bef7b

Split-complementary

Open in tool →

#efb57b · #b5ef7b

#ef7bb5 · #efef7b · #7befb5

Contrast

#7b7bef as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #6565ec as the text (4.54:1)
  • AAA: use #3c3ce7 as the text (7.02:1)
  • AA: or shift the background to #212121 (4.54:1)
Aaon black
5.92:1passpassfail
  • AAA: use #8e8ef1 as the text (7.29:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b7bef as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b7bef reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b7bef
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b7bef and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b7bef-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md