Bookshop
Open in tool →Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking.
Color
#7b4124
#7b4124
hex
#7b4124rgb
rgb(123, 65, 36)hsl
hsl(20, 55%, 31%)oklch
oklch(0.441 0.091 45.9)Closest name: Brisket (#6e4534)Relative luminance 0.0812
Colors that go with #7b4124
Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #7b4124 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #7b4124, as the surface under it.
Copper #b87333
shippedDesigners have shipped Copper with #7b4124: 4 real palettes, including Bakery and Bramble, as the accent.
Royal Blue #4169e1
shippedRoyal Blue is paired with #7b4124 in 4 real palettes, including Console Light and Subaru's brand system, as the lead colour.
Rust #b7410e
shippedRust shows up next to #7b4124 in 4 real palettes, including Magazine Ochre and Aesop's brand system, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #7b4124: 5 real palettes, including Darkroom and Homestead, as the supporting colour.
Slate Gray #708090
shipped4 real palettes, including Bookshop and Sepia Mono put Slate Gray beside #7b4124, as the supporting colour.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #7b4124: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #7b4124
Tints & shades
Harmonies
Contrast
| #7b4124 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 8:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.62:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b4124 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#7b4124 reads as warm. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #7b4124
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #7b4124 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/7b4124-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md