Color

#7b400a

#7b400a
hex#7b400a
rgbrgb(123, 64, 10)
hslhsl(29, 85%, 26%)
oklchoklch(0.437 0.102 55.7)
Closest name: Antique Brass (#6c461f)Relative luminance 0.079

Colors that go with #7b400a

Steel Blue, Champagne and Sage Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b400a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0a447b

#7b0a0c · #7b790a

#0a7b40 · #400a7b

Split-complementary

Open in tool →

#0a7b79 · #0a0c7b

#0c7b0a · #0a447b · #790a7b

Contrast

#7b400a as textRatioAAAA largeAAAFix
Aaon white
8.14:1passpasspassPasses AAA — no fix needed.
Aaon black
2.58:1failfailfail
  • AA: use #b35e0f as the text (4.52:1)
  • AAA: use #e77913 as the text (7.14:1)
  • AA: or shift the background to #c2c2c2 (4.57:1)
  • AAA: or shift the background to #f0f0f0 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b400a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b400a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b400a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b400a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b400a-c4b49c-62cbcb-2d2c1f-f1e9e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md