Saffron
Open in tool →Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere.
Color
#7b240e
#7b240e
hex
#7b240ergb
rgb(123, 36, 14)hsl
hsl(12, 80%, 27%)oklch
oklch(0.394 0.125 34.8)Closest name: Blackened Sun (#77150e)Relative luminance 0.055
Colors that go with #7b240e
Teal, Crimson and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #7b240e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Crimson #dc143c
shippedCrimson is paired with #7b240e in 4 real palettes, including M&M's's brand system and State Farm's brand system, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #7b240e in 10 real palettes, including Bookshop and Cider, as that palette's text colour.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #7b240e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Champagne #f7e7ce
shipped3 real palettes, including Bramble and Darkroom put Champagne beside #7b240e, as the text colour against it.
Copper #b87333
shippedDesigners have shipped Copper with #7b240e: 3 real palettes, including Bramble and Bakery, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #7b240e: 3 real palettes, including Darkroom and Olive Grove, as the supporting colour.
Cream #fffdd0
neutralCream is the surface #7b240e wants: a warm off-white that shares its undertone, so #7b240e reads softer on it than on pure white.
Real palettes that use #7b240e
Tints & shades
Harmonies
Contrast
| #7b240e as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 10:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.1:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b240e as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#7b240e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #7b240e
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #7b240e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/7b240e-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md