Color

#7b22aa

#7b22aa
hex#7b22aa
rgbrgb(123, 34, 170)
hslhsl(279, 67%, 40%)
oklchoklch(0.462 0.203 310.2)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0826

Colors that go with #7b22aa

Olive Drab, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#51aa22

#3622aa · #aa2296

#aa7b22 · #22aa7b

Split-complementary

Open in tool →

#96aa22 · #22aa36

#aa3622 · #51aa22 · #2296aa

Contrast

#7b22aa as textRatioAAAA largeAAAFix
Aaon white
7.92:1passpasspassPasses AAA — no fix needed.
Aaon black
2.65:1failfailfail
  • AA: use #a748db as the text (4.59:1)
  • AAA: use #c07be5 as the text (7.21:1)
  • AA: or shift the background to #c4c4c4 (4.54:1)
  • AAA: or shift the background to #f2f2f2 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b22aa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b22aa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b22aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b22aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b22aa-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md