Color

#7b144d

#7b144d
hex#7b144d
rgbrgb(123, 20, 77)
hslhsl(327, 72%, 28%)
oklchoklch(0.394 0.145 352.7)
Closest name: Beet Red (#7e203f)Relative luminance 0.0525

Colors that go with #7b144d

Teal, Forest Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#147b42

#76147b · #7b1419

#4d7b14 · #144d7b

Split-complementary

Open in tool →

#197b14 · #147b76

#7b7614 · #147b42 · #14197b

Contrast

#7b144d as textRatioAAAA largeAAAFix
Aaon white
10.25:1passpasspassPasses AAA — no fix needed.
Aaon black
2.05:1failfailfail
  • AA: use #db2489 as the text (4.63:1)
  • AAA: use #e76aaf as the text (7.08:1)
  • AA: or shift the background to #adadad (4.57:1)
  • AAA: or shift the background to #d6d6d6 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b144d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b144d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b144d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b144d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b144d-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md