Color

#7a217d

#7a217d
hex#7a217d
rgbrgb(122, 33, 125)
hslhsl(298, 58%, 31%)
oklchoklch(0.428 0.164 326.6)
Closest name: Noble Plum (#871f78)Relative luminance 0.0671

Colors that go with #7a217d

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#247d21

#4c217d · #7d2152

#7d7a21 · #217d7a

Split-complementary

Open in tool →

#527d21 · #217d4c

#7d4c21 · #247d21 · #21527d

Contrast

#7a217d as textRatioAAAA largeAAAFix
Aaon white
8.97:1passpasspassPasses AAA — no fix needed.
Aaon black
2.34:1failfailfail
  • AA: use #c134c5 as the text (4.56:1)
  • AAA: use #d56ed8 as the text (7.05:1)
  • AA: or shift the background to #b8b8b8 (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a217d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a217d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a217d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a217d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a217d-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md