Color

#7a0ecd

#7a0ecd
hex#7a0ecd
rgbrgb(122, 14, 205)
hslhsl(274, 87%, 43%)
oklchoklch(0.479 0.246 301.6)
Closest name: Lilac Spring (#8822cc)Relative luminance 0.0886

Colors that go with #7a0ecd

Olive Green, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#61cd0e

#1b0ecd · #cd0ec0

#cd7a0e · #0ecd7a

Split-complementary

Open in tool →

#c0cd0e · #0ecd1b

#cd1b0e · #61cd0e · #0ec0cd

Contrast

#7a0ecd as textRatioAAAA largeAAAFix
Aaon white
7.58:1passpasspassPasses AAA — no fix needed.
Aaon black
2.77:1failfailfail
  • AA: use #a540f2 as the text (4.62:1)
  • AAA: use #be75f5 as the text (7.05:1)
  • AA: or shift the background to #c9c9c9 (4.58:1)
  • AAA: or shift the background to #f7f7f7 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a0ecd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7a0ecd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a0ecd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a0ecd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a0ecd-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md