Color

#7998cd

#7998cd
hex#7998cd
rgbrgb(121, 152, 205)
hslhsl(218, 46%, 64%)
oklchoklch(0.677 0.086 260.9)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3093

Colors that go with #7998cd

Charcoal, Peru and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7998cd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdae79

#79c2cd · #8479cd

#cd7998 · #98cd79

Split-complementary

Open in tool →

#cd8479 · #c2cd79

#cd79c2 · #cdae79 · #79cd84

Contrast

#7998cd as textRatioAAAA largeAAAFix
Aaon white
2.92:1failfailfail
  • AA: use #4c76bd as the text (4.53:1)
  • AAA: use #365791 as the text (7.17:1)
  • AA: or shift the background to #303030 (4.52:1)
  • AAA: or shift the background to #030303 (7.06:1)
Aaon black
7.19:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7998cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7998cd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7998cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7998cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7998cd-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md