Color

#7980dc

#7980dc
hex#7980dc
rgbrgb(121, 128, 220)
hslhsl(236, 59%, 67%)
oklchoklch(0.635 0.137 278.4)
Closest name: Pan Purple (#657aef)Relative luminance 0.2467

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dcd679

#79b1dc · #a479dc

#dc7980 · #80dc79

Split-complementary

Open in tool →

#dca479 · #b1dc79

#dc79b1 · #dcd679 · #79dca4

Contrast

#7980dc as textRatioAAAA largeAAAFix
Aaon white
3.54:1failpassfail
  • AA: use #6169d6 as the text (4.67:1)
  • AAA: use #3c46cd as the text (7.12:1)
  • AA: or shift the background to #212121 (4.55:1)
Aaon black
5.93:1passpassfail
  • AAA: use #898fe1 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7980dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7980dc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7980dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7980dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7980dc-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md