Color

#7979fb

#7979fb
hex#7979fb
rgbrgb(121, 121, 251)
hslhsl(240, 94%, 73%)
oklchoklch(0.641 0.189 279.7)
Closest name: Orchid (#7a81ff)Relative luminance 0.247

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fbfb79

#79bafb · #ba79fb

#fb7979 · #79fb79

Split-complementary

Open in tool →

#fbba79 · #bafb79

#fb79ba · #fbfb79 · #79fbba

Contrast

#7979fb as textRatioAAAA largeAAAFix
Aaon white
3.53:1failpassfail
  • AA: use #6161fa as the text (4.57:1)
  • AAA: use #2f2ff9 as the text (7.25:1)
  • AA: or shift the background to #212121 (4.56:1)
Aaon black
5.94:1passpassfail
  • AAA: use #8d8dfb as the text (7.34:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7979fb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7979fb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7979fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7979fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7979fb-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md