Color

#0707df

#0707df
hex#0707df
rgbrgb(7, 7, 223)
hslhsl(240, 94%, 45%)
oklchoklch(0.412 0.28 264.7)
Closest name: Brutally Blue (#0022dd)Relative luminance 0.0552

Colors that go with #0707df

Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfdf07

#0773df · #7307df

#df0707 · #07df07

Split-complementary

Open in tool →

#df7307 · #73df07

#df0773 · #dfdf07 · #07df73

Contrast

#0707df as textRatioAAAA largeAAAFix
Aaon white
9.98:1passpasspassPasses AAA — no fix needed.
Aaon black
2.1:1failfailfail
  • AA: use #6161fa as the text (4.6:1)
  • AAA: use #8d8dfb as the text (7.34:1)
  • AA: or shift the background to #b0b0b0 (4.6:1)
  • AAA: or shift the background to #d9d9d9 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0707df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0707df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0707df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0707df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0707df-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md