Color

#793eef

#793eef
hex#793eef
rgbrgb(121, 62, 239)
hslhsl(260, 85%, 59%)
oklchoklch(0.544 0.245 291.2)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1374

Colors that go with #793eef

Midnight Blue, Olive Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b4ef3e

#3e5bef · #d23eef

#ef793e · #3eef79

Split-complementary

Open in tool →

#efd23e · #5bef3e

#ef3e5b · #b4ef3e · #3eefd2

Contrast

#793eef as textRatioAAAA largeAAAFix
Aaon white
5.6:1passpassfail
  • AAA: use #6521ed as the text (7.01:1)
Aaon black
3.75:1failpassfail
  • AA: use #8955f1 as the text (4.63:1)
  • AAA: use #a780f5 as the text (7.05:1)
  • AA: or shift the background to #e8e8e8 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #793eef as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#793eef reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #793eef
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #793eef and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/793eef-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md