Color

#793da4

#793da4
hex#793da4
rgbrgb(121, 61, 164)
hslhsl(275, 46%, 44%)
oklchoklch(0.485 0.164 308.3)
Closest name: rebeccapurple (#663399)Relative luminance 0.1008

Colors that go with #793da4

Crimson, Dark Olive Green and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68a43d

#453da4 · #a43d9b

#a4793d · #3da479

Split-complementary

Open in tool →

#9ba43d · #3da445

#a4453d · #68a43d · #3d9ba4

Contrast

#793da4 as textRatioAAAA largeAAAFix
Aaon white
6.96:1passpassfail
  • AAA: use #763ba0 as the text (7.23:1)
Aaon black
3.02:1failpassfail
  • AA: use #975bc2 as the text (4.59:1)
  • AAA: use #b184d2 as the text (7.1:1)
  • AA: or shift the background to #d1d1d1 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #793da4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#793da4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #793da4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #793da4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/793da4-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md