Color

#792cdd

#792cdd
hex#792cdd
rgbrgb(121, 44, 221)
hslhsl(266, 72%, 52%)
oklchoklch(0.511 0.243 296.1)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1109

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90dd2c

#2c38dd · #d12cdd

#dd792c · #2cdd79

Split-complementary

Open in tool →

#ddd12c · #38dd2c

#dd2c38 · #90dd2c · #2cddd1

Contrast

#792cdd as textRatioAAAA largeAAAFix
Aaon white
6.53:1passpassfail
  • AAA: use #7123d7 as the text (7.18:1)
Aaon black
3.22:1failpassfail
  • AA: use #9254e3 as the text (4.6:1)
  • AAA: use #ae80ea as the text (7.08:1)
  • AA: or shift the background to #d9d9d9 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #792cdd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#792cdd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #792cdd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #792cdd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/792cdd-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md