Color

#7927dd

#7927dd
hex#7927dd
rgbrgb(121, 39, 221)
hslhsl(267, 73%, 51%)
oklchoklch(0.507 0.247 296.4)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1074

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8bdd27

#2730dd · #d427dd

#dd7927 · #27dd79

Split-complementary

Open in tool →

#ddd427 · #30dd27

#dd2730 · #8bdd27 · #27ddd4

Contrast

#7927dd as textRatioAAAA largeAAAFix
Aaon white
6.67:1passpassfail
  • AAA: use #7422d8 as the text (7.09:1)
Aaon black
3.15:1failpassfail
  • AA: use #9453e4 as the text (4.62:1)
  • AAA: use #b07feb as the text (7.08:1)
  • AA: or shift the background to #d4d4d4 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7927dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7927dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7927dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7927dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7927dd-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md