Color

#7898bf

#7898bf
hex#7898bf
rgbrgb(120, 152, 191)
hslhsl(213, 36%, 61%)
oklchoklch(0.67 0.068 253.7)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3021

Colors that go with #7898bf

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7898bf

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bf9f78

#78bcbf · #7b78bf

#bf7898 · #98bf78

Split-complementary

Open in tool →

#bf7b78 · #bcbf78

#bf78bc · #bf9f78 · #78bf7b

Contrast

#7898bf as textRatioAAAA largeAAAFix
Aaon white
2.98:1failfailfail
  • AA: use #5078aa as the text (4.56:1)
  • AAA: use #3b587d as the text (7.3:1)
  • AA: or shift the background to #2e2e2e (4.55:1)
  • AAA: or shift the background to #000000 (7.04:1)
Aaon black
7.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7898bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7898bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7898bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7898bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7898bf-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md