Color

#78366c

#78366c
hex#78366c
rgbrgb(120, 54, 108)
hslhsl(311, 38%, 34%)
oklchoklch(0.441 0.116 334.8)
Closest name: Eminence (#6e3974)Relative luminance 0.0771

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#367842

#633678 · #78364b

#6c7836 · #366c78

Split-complementary

Open in tool →

#4b7836 · #367863

#786336 · #367842 · #364b78

Contrast

#78366c as textRatioAAAA largeAAAFix
Aaon white
8.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.54:1failfailfail
  • AA: use #b253a0 as the text (4.64:1)
  • AAA: use #c680b9 as the text (7.19:1)
  • AA: or shift the background to #c2c2c2 (4.64:1)
  • AAA: or shift the background to #ededed (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78366c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78366c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78366c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78366c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78366c-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md