Color

#78305e

#78305e
hex#78305e
rgbrgb(120, 48, 94)
hslhsl(322, 43%, 33%)
oklchoklch(0.426 0.116 343.9)
Closest name: Grape (#6c3461)Relative luminance 0.0692

Colors that go with #78305e

Teal, Taupe and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30784b

#6f3078 · #78303a

#5e7830 · #305e78

Split-complementary

Open in tool →

#3a7830 · #30786f

#786f30 · #30784b · #303a78

Contrast

#78305e as textRatioAAAA largeAAAFix
Aaon white
8.81:1passpasspassPasses AAA — no fix needed.
Aaon black
2.38:1failfailfail
  • AA: use #b95093 as the text (4.63:1)
  • AAA: use #cb7cae as the text (7.03:1)
  • AA: or shift the background to #bababa (4.54:1)
  • AAA: or shift the background to #e6e6e6 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78305e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78305e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78305e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78305e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78305e-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md