Color

#77a0bb

#77a0bb
hex#77a0bb
rgbrgb(119, 160, 187)
hslhsl(204, 33%, 60%)
oklchoklch(0.686 0.06 237.6)
Closest name: Blank Stare (#8b9cac)Relative luminance 0.3265

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb9277

#77bbb4 · #777ebb

#bb77a0 · #a0bb77

Split-complementary

Open in tool →

#bb777e · #bbb477

#b477bb · #bb9277 · #7ebb77

Contrast

#77a0bb as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #4d7a99 as the text (4.61:1)
  • AAA: use #3a5c73 as the text (7.1:1)
  • AA: or shift the background to #333333 (4.53:1)
  • AAA: or shift the background to #0a0a0a (7.1:1)
Aaon black
7.53:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77a0bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #77a0bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77a0bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77a0bb-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md