Color

#7781bb

#7781bb
hex#7781bb
rgbrgb(119, 129, 187)
hslhsl(231, 33%, 60%)
oklchoklch(0.618 0.089 276)
Closest name: Aster (#867ba9)Relative luminance 0.2321

Colors that go with #7781bb

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bbb177

#77a3bb · #8f77bb

#bb7781 · #81bb77

Split-complementary

Open in tool →

#bb8f77 · #a3bb77

#bb77a3 · #bbb177 · #77bb8f

Contrast

#7781bb as textRatioAAAA largeAAAFix
Aaon white
3.72:1failpassfail
  • AA: use #6672b2 as the text (4.55:1)
  • AAA: use #495492 as the text (7.08:1)
  • AA: or shift the background to #1c1c1c (4.58:1)
Aaon black
5.64:1passpassfail
  • AAA: use #8c94c5 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7781bb as the background.

Brands using this color

mcpConnect your agent — build around #7781bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7781bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7781bb-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md