Color
#77577f
#77577frgb(119, 87, 127)hsl(288, 19%, 42%)oklch(0.505 0.073 319.5)Colors that go with #77577f
Charcoal, Sea Green and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #77577f: softer than #000 and cool enough to feel like part of the same palette.
Sea Green #2e8b57
complementaryshippedSea Green sits directly opposite #77577f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped4 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #77577f.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #77577f in 4 real palettes, including Indigo SaaS and Fintech Trust, as the accent.
Midnight Blue #191970
shipped7 real palettes, including Lufthansa's brand system and Fintech Trust put Midnight Blue beside #77577f, as the lead colour.
Peru #cd853f
shipped4 real palettes, including Coffee Bar and Bakery put Peru beside #77577f, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #77577f in 5 real palettes, including Stripe's brand system and GitHub's brand system, as the accent.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #77577f: 4 real palettes, including Graphite and Oatmeal, as the lead colour.
Real palettes that use #77577f
Tints & shades
Harmonies
Contrast
| #77577f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.08:1 | pass | pass | fail |
|
Aaon black | 3.45:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77577f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #77577f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/77577f-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md