Color

#774666

#774666
hex#774666
rgbrgb(119, 70, 102)
hslhsl(321, 26%, 37%)
oklchoklch(0.463 0.08 341.2)
Closest name: Grape Kiss (#82476f)Relative luminance 0.0926

Colors that go with #774666

Teal, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#467757

#704677 · #77464d

#667746 · #466677

Split-complementary

Open in tool →

#4d7746 · #467770

#777046 · #467757 · #464d77

Contrast

#774666 as textRatioAAAA largeAAAFix
Aaon white
7.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.85:1failfailfail
  • AA: use #a3628c as the text (4.68:1)
  • AAA: use #b988a8 as the text (7.15:1)
  • AA: or shift the background to #cccccc (4.58:1)
  • AAA: or shift the background to #fafafa (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774666 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#774666 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774666
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774666 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774666-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md