Color

#77310e

#77310e
hex#77310e
rgbrgb(119, 49, 14)
hslhsl(20, 79%, 26%)
oklchoklch(0.406 0.108 43.4)
Closest name: Brown (#653700)Relative luminance 0.0615

Colors that go with #77310e

Crimson, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #77310e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e5477

#770e1f · #77650e

#0e7731 · #310e77

Split-complementary

Open in tool →

#0e7765 · #0e1f77

#1f770e · #0e5477 · #650e77

Contrast

#77310e as textRatioAAAA largeAAAFix
Aaon white
9.42:1passpasspassPasses AAA — no fix needed.
Aaon black
2.23:1failfailfail
  • AA: use #c45117 as the text (4.54:1)
  • AAA: use #e9783f as the text (7.22:1)
  • AA: or shift the background to #b5b5b5 (4.59:1)
  • AAA: or shift the background to #e0e0e0 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77310e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#77310e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77310e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77310e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77310e-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md