Color

#772f7f

#772f7f
hex#772f7f
rgbrgb(119, 47, 127)
hslhsl(294, 46%, 34%)
oklchoklch(0.44 0.145 323.6)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.0749

Colors that go with #772f7f

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#377f2f

#4f2f7f · #7f2f5f

#7f772f · #2f7f77

Split-complementary

Open in tool →

#5f7f2f · #2f7f4f

#7f4f2f · #377f2f · #2f5f7f

Contrast

#772f7f as textRatioAAAA largeAAAFix
Aaon white
8.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.5:1failfailfail
  • AA: use #b049bc as the text (4.53:1)
  • AAA: use #c77dcf as the text (7.26:1)
  • AA: or shift the background to #bfbfbf (4.57:1)
  • AAA: or shift the background to #ebebeb (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772f7f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772f7f reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772f7f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772f7f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772f7f-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md