Color

#772d7b

#772d7b
hex#772d7b
rgbrgb(119, 45, 123)
hslhsl(297, 46%, 33%)
oklchoklch(0.435 0.144 325.6)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.0723

Colors that go with #772d7b

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#317b2d

#502d7b · #7b2d58

#7b772d · #2d7b77

Split-complementary

Open in tool →

#587b2d · #2d7b50

#7b502d · #317b2d · #2d587b

Contrast

#772d7b as textRatioAAAA largeAAAFix
Aaon white
8.59:1passpasspassPasses AAA — no fix needed.
Aaon black
2.45:1failfailfail
  • AA: use #b445ba as the text (4.5:1)
  • AAA: use #c979cd as the text (7.1:1)
  • AA: or shift the background to #bdbdbd (4.57:1)
  • AAA: or shift the background to #e8e8e8 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772d7b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772d7b reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772d7b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772d7b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772d7b-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md