Color

#772cba

#772cba
hex#772cba
rgbrgb(119, 44, 186)
hslhsl(272, 62%, 45%)
oklchoklch(0.479 0.208 303.2)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0927

Colors that go with #772cba

Olive Green, Deep Sky Blue and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6eba2c

#302cba · #ba2cb5

#ba772c · #2cba77

Split-complementary

Open in tool →

#b5ba2c · #2cba30

#ba302c · #6eba2c · #2cb5ba

Contrast

#772cba as textRatioAAAA largeAAAFix
Aaon white
7.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.85:1failfailfail
  • AA: use #9b56d7 as the text (4.71:1)
  • AAA: use #b37fe1 as the text (7.04:1)
  • AA: or shift the background to #cccccc (4.58:1)
  • AAA: or shift the background to #fafafa (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772cba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772cba reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772cba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772cba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772cba-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md