Color

#771eae

#771eae
hex#771eae
rgbrgb(119, 30, 174)
hslhsl(277, 71%, 40%)
oklchoklch(0.457 0.209 307.6)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0791

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#55ae1e

#2e1eae · #ae1e9e

#ae771e · #1eae77

Split-complementary

Open in tool →

#9eae1e · #1eae2e

#ae2e1e · #55ae1e · #1e9eae

Contrast

#771eae as textRatioAAAA largeAAAFix
Aaon white
8.14:1passpasspassPasses AAA — no fix needed.
Aaon black
2.58:1failfailfail
  • AA: use #a648e0 as the text (4.62:1)
  • AAA: use #bd78e8 as the text (7.02:1)
  • AA: or shift the background to #c2c2c2 (4.57:1)
  • AAA: or shift the background to #f0f0f0 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #771eae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#771eae reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #771eae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #771eae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/771eae-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md