Color

#760f73

#760f73
hex#760f73
rgbrgb(118, 15, 115)
hslhsl(302, 77%, 26%)
oklchoklch(0.402 0.171 329.6)
Closest name: purple (#800080)Relative luminance 0.0543

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f7513

#460f75 · #750f3f

#72750f · #0f7275

Split-complementary

Open in tool →

#3f750f · #0f7546

#75460f · #0f7513 · #0f3f75

Contrast

#760f73 as textRatioAAAA largeAAAFix
Aaon white
10.07:1passpasspassPasses AAA — no fix needed.
Aaon black
2.09:1failfailfail
  • AA: use #d01bca as the text (4.69:1)
  • AAA: use #ea5de5 as the text (7.2:1)
  • AA: or shift the background to #b0b0b0 (4.64:1)
  • AAA: or shift the background to #d9d9d9 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #760f73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#760f73 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #760f73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #760f73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/760f73-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md