Color

#7609dc

#7609dc
hex#7609dc
rgbrgb(118, 9, 220)
hslhsl(271, 92%, 45%)
oklchoklch(0.487 0.26 296.9)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0921

Colors that go with #7609dc

Olive Green, Medium Slate Blue and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6fdc09

#0d09dc · #dc09d9

#dc7609 · #09dc76

Split-complementary

Open in tool →

#d9dc09 · #09dc0d

#dc0d09 · #6fdc09 · #09d9dc

Contrast

#7609dc as textRatioAAAA largeAAAFix
Aaon white
7.39:1passpasspassPasses AAA — no fix needed.
Aaon black
2.84:1failfailfail
  • AA: use #9f40f7 as the text (4.55:1)
  • AAA: use #ba76f9 as the text (7.05:1)
  • AA: or shift the background to #cccccc (4.6:1)
  • AAA: or shift the background to #fafafa (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7609dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7609dc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7609dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7609dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7609dc-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md