Color

#752bc5

#752bc5
hex#752bc5
rgbrgb(117, 43, 197)
hslhsl(269, 64%, 47%)
oklchoklch(0.484 0.219 299.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0954

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ac52b

#2b2ec5 · #c22bc5

#c5752b · #2bc575

Split-complementary

Open in tool →

#c5c22b · #2ec52b

#c52b2e · #7ac52b · #2bc5c2

Contrast

#752bc5 as textRatioAAAA largeAAAFix
Aaon white
7.22:1passpasspassPasses AAA — no fix needed.
Aaon black
2.91:1failfailfail
  • AA: use #9454d9 as the text (4.53:1)
  • AAA: use #b182e3 as the text (7.17:1)
  • AA: or shift the background to #cfcfcf (4.63:1)
  • AAA: or shift the background to #fcfcfc (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #752bc5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#752bc5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #752bc5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #752bc5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/752bc5-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md