Color

#751dcd

#751dcd
hex#751dcd
rgbrgb(117, 29, 205)
hslhsl(270, 75%, 46%)
oklchoklch(0.48 0.238 298.9)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0907

Colors that go with #751dcd

Olive Green, Teal and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #751dcd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#75cd1d

#1d1dcd · #cd1dcd

#cd751d · #1dcd75

Split-complementary

Open in tool →

#cdcd1d · #1dcd1d

#cd1d1d · #75cd1d · #1dcdcd

Contrast

#751dcd as textRatioAAAA largeAAAFix
Aaon white
7.46:1passpasspassPasses AAA — no fix needed.
Aaon black
2.81:1failfailfail
  • AA: use #994ce6 as the text (4.53:1)
  • AAA: use #b57eed as the text (7.17:1)
  • AA: or shift the background to #c9c9c9 (4.51:1)
  • AAA: or shift the background to #fafafa (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #751dcd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#751dcd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #751dcd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #751dcd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/751dcd-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md