Color

#751c78

#751c78
hex#751c78
rgbrgb(117, 28, 120)
hslhsl(298, 62%, 29%)
oklchoklch(0.412 0.163 326.6)
Closest name: purple (#800080)Relative luminance 0.0597

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1f781c

#471c78 · #781c4d

#78751c · #1c7875

Split-complementary

Open in tool →

#4d781c · #1c7847

#78471c · #1f781c · #1c4d78

Contrast

#751c78 as textRatioAAAA largeAAAFix
Aaon white
9.57:1passpasspassPasses AAA — no fix needed.
Aaon black
2.19:1failfailfail
  • AA: use #c52fca as the text (4.63:1)
  • AAA: use #d86adc as the text (7.01:1)
  • AA: or shift the background to #b3b3b3 (4.57:1)
  • AAA: or shift the background to #dedede (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #751c78 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#751c78 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #751c78
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #751c78 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/751c78-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md