Color

#74c398

#74c398
hex#74c398
rgbrgb(116, 195, 152)
hslhsl(147, 40%, 61%)
oklchoklch(0.754 0.101 158.9)
Closest name: Minted Elegance (#6ec9a3)Relative luminance 0.4501

Colors that go with #74c398

Charcoal, Plum and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c374a0

#78c374 · #74c3bf

#9874c3 · #c39874

Split-complementary

Open in tool →

#bf74c3 · #c37478

#7478c3 · #c374a0 · #c3bf74

Contrast

#74c398 as textRatioAAAA largeAAAFix
Aaon white
2.1:1failfailfail
  • AA: use #39845b as the text (4.54:1)
  • AAA: use #296042 as the text (7.38:1)
  • AA: or shift the background to #454545 (4.57:1)
  • AAA: or shift the background to #262626 (7.21:1)
Aaon black
10:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74c398 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #74c398
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74c398 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74c398-a2beb2-d059d4-1f2d2c-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md