Color

#74ade2

#74ade2
hex#74ade2
rgbrgb(116, 173, 226)
hslhsl(209, 65%, 67%)
oklchoklch(0.729 0.098 247.5)
Closest name: Acapulco Dive (#65a7dd)Relative luminance 0.3909

Colors that go with #74ade2

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e2a974

#74e2e0 · #7476e2

#e274ad · #ade274

Split-complementary

Open in tool →

#e27476 · #e2e074

#e074e2 · #e2a974 · #76e274

Contrast

#74ade2 as textRatioAAAA largeAAAFix
Aaon white
2.38:1failfailfail
  • AA: use #2978c2 as the text (4.61:1)
  • AAA: use #1f5b93 as the text (7.06:1)
  • AA: or shift the background to #3d3d3d (4.56:1)
  • AAA: or shift the background to #1c1c1c (7.16:1)
Aaon black
8.82:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74ade2 as the background.

Brands using this color

Fonts for this mood

#74ade2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74ade2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #74ade2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74ade2-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md