Color

#747cc3

#747cc3
hex#747cc3
rgbrgb(116, 124, 195)
hslhsl(234, 40%, 61%)
oklchoklch(0.61 0.108 277.8)
Closest name: Flood (#6677bb)Relative luminance 0.2207

Colors that go with #747cc3

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c3bb74

#74a4c3 · #9474c3

#c3747c · #7cc374

Split-complementary

Open in tool →

#c39474 · #a4c374

#c374a4 · #c3bb74 · #74c394

Contrast

#747cc3 as textRatioAAAA largeAAAFix
Aaon white
3.88:1failpassfail
  • AA: use #656ebd as the text (4.65:1)
  • AAA: use #4650a4 as the text (7.13:1)
  • AA: or shift the background to #171717 (4.62:1)
Aaon black
5.41:1passpassfail
  • AAA: use #8d93ce as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #747cc3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#747cc3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #747cc3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #747cc3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/747cc3-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md